Home › Virginia › Virginia Beach › Alpha Music
Alpha Music
4.8 ★★★★★ 297 Google reviews · Guitar & music store in Virginia Beach, Virginia
Store carrying musical instruments such as guitars, drums, and keyboards, plus sound systems.
Plan your visit
- Repairs & setups a repair bench comes up in reviews and the store's own info — call ahead for turnaround, since good techs run a queue
- Buys & trades used gear they buy, trade, or consign used instruments — bring the case and any original parts, and expect trade credit to beat the cash offer
- Lessons lessons come up in reviews and the store's own info — call about openings, instruments taught, and rates before the first visit
- Today see hours ·
- Phone (757) 486-2001
- Website alpha-music.com
Hours
| Monday | 11 AM–7 PM |
| Tuesday | 11 AM–7 PM |
| Wednesday | 11 AM–7 PM |
| Thursday | 11 AM–7 PM |
| Friday | 11 AM–7 PM |
| Saturday | 10 AM–6 PM |
| Sunday | Closed |
What's on the wall
“The guitar selection is excellent, with a wide range of acoustics and electrics that feel thoughtfully curated rather than just stacked on shelves.”
“The guitar selection is excellent, with a wide range of acoustics and electrics that feel thoughtfully curated rather than just stacked on shelves.”
“I came in this past January looking for a new bass with a budget of $1k and couldn't have been happier with the products and service at Alpha.”
“He told me all about the bass and then hooked up two amps just so I could hear the difference in sound.”
“They do setups on all of their instruments including used, which makes it easier playing the instrument to determine if its the one for you.”
“Their free setup with guitar purchase brought me in 17 years ago and their product knowledge combined with exemplary customer relationship skills keeps me coming back.”
“If you buy a guitar from them, first Lesson is free and they have great instructors like Chris Kemp and Damien Wade.”
“I want to thank the folks at Alpha Music for helping me find the perfect ukulele!”
“Alpha Music is a must for any musician with a truly impressive inventory of guitars, drums, keys and pro audio.”
“As a musician and a thriller author who also runs guitar, piano, and violin YouTube channels, I always enjoy visiting music shops, and Alpha Music is an outstanding store.”
Brands they deal
“Within an hour, Ryan set me up with a beautiful black Fender jazz bass with flatwound strings and I was on my way.”
“2 months ago I traded in a Ibanez S561, a week ago I bought it back and plays 5x way better than it when i first had it.”
“Also two Rickenbacker’s one 330MG guitar.”
What players say again and again
“Their free setup with guitar purchase brought me in 17 years ago and their product knowledge combined with exemplary customer relationship skills keeps me coming back.”
“Their free setup with guitar purchase brought me in 17 years ago and their product knowledge combined with exemplary customer relationship skills keeps me coming back.”
“Non-corporate place with a surprisingly large and organized inventory, accompanied by friendly staff with a wealth of knowledge on seemingly everything music.”
“Purchased my first guitar here and purchased my latest guitar yesterday.”
From the reviews
Alpha Music is a must for any musician with a truly impressive inventory of guitars, drums, keys and pro audio. Great gear and great deals. If you're a seasoned musician or just starting out this is the place to go.
The best music shop I have ever had the pleasure to do business with in Virginia 🤗 Handicap friendly parking and facilities which consist of a single stall and sink. Parking is tight but the view through Alpha Music's windows steals all of your attention.
As a musician and a thriller author who also runs guitar, piano, and violin YouTube channels, I always enjoy visiting music shops, and Alpha Music is an outstanding store. The guitar selection is excellent, with a wide range of acoustics and electrics that feel thoughtfully curated rather than just stacked on shelves.
Great music store. They do setups on all of their instruments including used, which makes it easier playing the instrument to determine if its the one for you. 2 months ago I traded in a Ibanez S561, a week ago I bought it back and plays 5x way better than it when i first had it.
Selling or trading gear at Alpha Music
Alpha Music comes up for buying and trading used gear — confirmed on their own site. Two things make the trip go better. First, bring the whole package: the case or gig bag, the original tremolo arm or bridge parts, the paperwork if you have it — a complete rig is worth real money more than a bare instrument, and it saves the back-and-forth of "can you bring the case in?" Second, know that trade credit almost always beats the cash offer, usually by a healthy margin — if you're upgrading anyway, price your old gear as a trade against the new one before you take cash. Either way, expect the offer to be below what the gear sells for on the wall; the gap is the store's margin for setup, warranty, and sitting on it until the right buyer walks in.
Lessons at Alpha Music
Reviews and the store's own info mention lessons at Alpha Music. If you're signing up a beginner (or restarting yourself), a quick call ahead answers the three things that matter: which instruments they teach, whether the schedule has openings at the time you actually need, and what a first lesson costs. There's no wrong first guitar — a good teacher will happily work with whatever you walk in with, and a shop that teaches usually keeps affordable starter instruments on hand for exactly this reason.
Guitar stores near Alpha Music
Orpheus Violins, Please call for an Appointment
4.8 ★★★★★ 44 reviews
Luthier offering sales, repairs, rentals, and accessories for string instruments.
Electric Audio Vintage Audio & Record Shop Virginia Beach
4.7 ★★★★★ 109 reviews
Specialty shop featuring antique furniture and vintage, new and used albums, amplifiers, audio equipment, turntables, speakers.
Rosewood Guitar Repair
4.9 ★★★★★ 47 reviews
Music shop specializing in guitar repair and setups, including fretwork.