The best guitar stores in Wisconsin
Ranked by the players who actually walk in and plug in — Google rating weighted by review volume, across 25,671 reviews of Wisconsin stores. Minimum 25 reviews to qualify, true guitar & music stores only, one location per chain, and nobody pays for a spot. Updated 2026.
#1 White House of Music
4.9 ★★★★★ 3,295 reviews · Waukesha, WI
Family-run shop selling instruments, sheet music and accessories as well as offering lessons and repairs.
“This is a great, family owned and operated business that has served Southeast Wisconsin for decades. The staff is incredible, friendly, helpful and knowledgeable. The school servic…” — Kelly
#2 Pawn America
4.9 ★★★★★ 1,177 reviews · Grand Chute, WI
Chain pawn shop buying and selling a variety of items including jewelry, tools, and electronics.
“Great clean, organized place. Very welcoming staff and extremely helpful. Worked with both Joe and Alicia and they are very friendly, knowledgeable and fair...Joe Roethig is great …” — Dawn
#3 Music Go Round
4.8 ★★★★★ 1,206 reviews · Greenfield, WI
Chain of music stores buying, selling & trading instruments, sound equipment & accessories.
“Great music store with a large selection of guitars, bass guitars, keyboards, and everything else music wise. The staff, especially Gabe & and Patrick, were super helpful and frien…” — Michael
#4 Ward-Brodt Music
4.8 ★★★★★ 891 reviews · Fitchburg, WI
Family-run shop selling guitars, drums, pianos and band instruments, plus repairs and lessons.
“We have a neighbor young boy who loves music but felt constrained by simple table top keyboard. He talked of wanting to better control the music’s emphasis, softness etc, so much m…” — L
#5 Heid Music
4.9 ★★★★★ 667 reviews · Appleton, WI
Long-running, family-owned store for guitars, drums, pianos, and other musical instruments, plus rentals, and repairs.
“Luthier Kara did a fantastic job repairing my 1830 Saxony violin. I trust only her when it comes to such fine detailed work. I enclose a few pictures which tell the story better th…” — Fiddler
#6 Guitar Center
4.4 ★★★★☆ 1,089 reviews · Brookfield, WI
Guitar and drum shop featuring music instruments including acoustic pianos, plus lessons and repair services.
“Hey My Friends, So it was my very first time to ever experience a music store.😊 All I can say is this place is 🌟🌟🌟🌟🌟 and many more 🌟! Oh, I can check that off my bucket list…” — Crystal
#7 Cream City Music
4.8 ★★★★★ 602 reviews · Brookfield, WI
Dealer offering new, used, and vintage guitars, plus amps and repair services.
“This is how customer service should be. A about a month ago, I picked up a Blackstar TV-10A amp from Cream City Music. After playing it for about a week, I noticed an odd rattle. I…” — Josh
#8 Record Head
4.4 ★★★★☆ 1,065 reviews · West Allis, WI
Well-liked institution, known for selling new and used vinyl records, plus CDs and DVDs.
“This store was a little out of the way for me on my Milwaukee trip, but my Dad told me I should check them out, so I did. Ended up buying about 10 records and found some really ama…” — Joe
#9 Jim's Music
4.9 ★★★★★ 521 reviews · Green Bay, WI
Friendly store stocking guitars (electric, acoustic), drums, saxophones, and other instruments.
“A great place for anything musical! From kazoos to ukuleles, pianos, guitars (acoustic and electric), percussion and band instruments... new and gently used! Lessons offered. Our e…” — Joseph
#10 Dave's Guitar Shop
4.6 ★★★★★ 687 reviews · La Crosse, WI
Store featuring a wide selection of guitars and other musical instruments, plus an upstairs museum.
“Best guitar store ever. Gigantic inventory, reasonable prices, knowledgeable staff. I was able to trade a guitar in good condition on another guitar. They gave me a good price and …” — Bic